Webinar - Making your engagement more effective & impactful, with inspiration from successful engagement cities

  • March 26, 2026
  • 12:00 PM - 1:00 PM
  • Online via Zoom

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Webinar with IAP2 Canada 

Making your community engagement more effective & impactful, with inspiration from successful engagement cities

Community engagement is most effective when it supports meaningful dialogue and helps shape decisions with the people affected by them. This session will explore practical approaches to deepen participation and strengthen relationships with communities.

Sarah Horton, Director for North America at Go Vocal, will share insights and examples from work with municipalities across Canada and the United States, including:

  • Blended engagement strategies that deliver results – Learn how to create inclusive participation opportunities that reach diverse audiences and drive meaningful involvement.
  • How to position your engagement platform – Understand how to encourage ongoing participation beyond individual projects.
  • Internal buy-in & cross-department collaboration tips – Get actionable strategies to secure leadership support, align departments, and embed engagement into everyday decision-making processes
  • Using AI to boost your engagement – AI doesn’t have to be scary! Learn how to harness AI’s data processing capabilities to process larger volumes of resident input, for more inclusive engagement
Time Zones
  • 01:00 pm - 02:15 pm Eastern
  • 12:00 pm - 01:15 pm Central
  • 11:00 pm - 12:15 pm Mountain
  • 10:00 am - 11:15 am Pacific
About the presenters:

Sarah Horton is the Director of North America at Go Vocal, where she spearheads the company’s growth and government partnerships in the U.S. and Canada. A former COO, Sarah has scaled teams from <10 to 200 employees and led companies generating $15 million annually. For the past eight years, she has advised state and local governments on inclusive, effective community engagement.


**This is webinar sponsored by Social Pinpoint **


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